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AI Design Tools

Recraft

An AI design platform best known for generating true, editable vector graphics alongside raster images, with brand kits that keep AI-generated assets visually consistent across a project.

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What it does

Recraft is an AI design platform built around a capability most AI image tools don’t have: generating genuine, editable vector graphics rather than raster images. Its output — icons, illustrations, and brand assets with real paths, strokes, and fills — drops directly into Illustrator or Figma for further editing, which sets it apart from general-purpose image generators that only produce flat images.

Recraft’s Brand Kits extend that further by storing a project’s colors, style preferences, and visual identity so that every subsequent generation stays consistent — something that’s hard to guarantee by prompting a general image model repeatedly. Combined with a Figma plugin and an API for batch generation, Recraft is aimed at designers and marketers who need a steady supply of on-brand graphic assets, not at UI/UX or interface design, which the site’s Figma, Uizard, Visily, and Google Stitch pages cover instead.

Ideal users

  • Designers and marketers who need production-ready vector assets — icons, illustrations, brand graphics — at scale
  • Teams that want AI-generated visuals to stay consistent with an established brand style
  • Developers who need automated or batch asset generation through an API
  • Anyone who wants AI output usable directly in Illustrator or Figma rather than a flat raster image

Who should avoid it

  • You need interface or product UI design — Recraft is built for graphics and branding, not screens or flows
  • You want a fully free tier for commercial work — free-tier output is public and not commercially licensed
  • You need guaranteed-exclusive assets with no tension around shared model training

Key features

  • Native vector (SVG) generation with editable paths, not a rasterized trace approximation
  • Recraft Studio access to its proprietary V4.1 and V4.1 Utility models, plus external models like GPT Image and Flux
  • Brand Kits that store colors, style preferences, and identity parameters applied across every generation
  • AI photo editing: background removal, upscaling, inpainting, and outpainting
  • A Figma plugin for generating raster or vector assets directly inside a design file
  • An API for automated, batch, and asynchronous image and vector generation

Pros

  • One of the few AI tools that outputs genuine editable vector files, not rasterized art
  • Brand Kits give a level of visual consistency across generations that prompting a general image model can't match
  • Flexible model access — proprietary and third-party — inside one interface
  • Paid-plan users retain full ownership and commercial rights, and API-generated assets are excluded from training

Cons

  • Free-tier generations are public and not licensed for commercial use
  • Credit-based pricing can add up at high generation volume
  • Not built for UI/UX or interface design — a different job than Figma, Uizard, Visily, or Stitch
  • Complex brand work still benefits from a human design pass rather than raw AI output

Pricing

Free — From about $10/month for the entry paid plan (roughly 1,000 credits/month with commercial rights and private generation)

The free plan includes daily credits, but generated images are public and not licensed for commercial use. Paid plans start around $10/month (cheaper if billed annually) and add private generation, full commercial rights, and a larger monthly credit pool; higher tiers scale up credits and team features. The Recraft API is billed separately per generation — roughly $0.04 per raster image and $0.08 per vector image.

Typical workflows

  • A marketing team sets up a Brand Kit with their colors and style, then generates a consistent set of icons and illustrations for a campaign without briefing a designer for every individual asset.
  • A developer uses the Recraft API to batch-generate a vector icon set for a product's design system, then drops the editable SVGs directly into Figma using the plugin.

Integrations

  • Figma plugin for in-file raster and vector generation
  • Recraft API for image and vector generation, editing, and batch jobs
  • Direct SVG export usable in Illustrator or other vector editors

Privacy & security notes

Recraft may use free-tier uploads and generations to train its models by default, with an opt-out toggle in account settings. Paid-plan users retain full ownership and commercial rights over what they generate, and assets created through the API are excluded from training entirely. Per Recraft's terms, assets you own also may not themselves be used to train other AI models.

Frequently asked questions

Does Recraft generate real vector files, or just raster images that look vector-like?

Real vector files. Recraft is one of the few AI image tools that outputs native SVGs with editable paths, strokes, and fills, rather than a rasterized image traced into a vector shape — which is why its output can be dropped directly into Illustrator or Figma for further editing.

Is Recraft free to use commercially?

Not on the free plan — free-tier images are owned by Recraft, may appear in a public community gallery, and aren't licensed for commercial use. A paid plan (starting around $10/month) is required for private generation and full commercial rights.

Does Recraft train its AI on my uploads?

By default on the free plan, yes, though you can opt out in account settings. Assets generated through the Recraft API are excluded from training entirely, and owned assets on paid plans cannot be used to train other AI models per Recraft's terms.

Is Recraft a UI design tool like Figma?

No. Recraft can look similar to a UI tool on the surface since it works inside a Figma plugin, but its core purpose is generating production-ready vector and raster graphics — icons, illustrations, brand assets — not interface screens, flows, or prototypes.

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